The Bachelor of Business (Marketing) enhances core business knowledge with marketing expertise. At Torrens University, you’ll learn to engage and influence customers, develop brand loyalty and execute strategic campaigns. When you study with us, you gain hand-on experience with industry work placement.
This degree builds a strong understanding of business principles while you learn marketing theories, practice and how marketing impacts the success of contemporary organisations. This degree was developed in consultation with the Australian Marketing Institute (AMI) to ensure you’re taught the most relevant and up-to-date information.
Area of study:
Academic and Business Communication Skills
Understanding Self and Others
Integrated Marketing Communications
Marketing in the Digital Era
Consumer Behavior
The Business Environment
Digital Marketing Communications
Marketing and Audience Research.
Industry partners and work placements:
Complete 300 hours of real-world, relevant experience during your course. You’ll have the opportunity to leverage our work placement program with one of our acclaimed industry partners.
Work placement hours :300 hours
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Torrens University Australia
